Some Thoughts on Advertising

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Optimizing Revenue

Major Changes to Video with the plcmt Parameter

Major Changes to Video with the plcmt Parameter

March 13th, 2025 by Doug Bishop

Explore how the new ‘plcmt’ parameter can transform video advertising strategies and impact video monetization.

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Don’t let Cloudflare Accidentally Block your Ads.txt

Don’t let Cloudflare Accidentally Block your Ads.txt

March 13th, 2025 by paul

SSPs must have uninhibited access to your site’s Ads.txt. Inability to access ads.txt can compromise earnings if demand …

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Mastering Viewability: The Key Metric for Publishers

Mastering Viewability: The Key Metric for Publishers

February 26th, 2025 by Doug Bishop

In this blog post, we will delve into the importance of viewability as a crucial metric for digital publishers in the …

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Demystifying Google Ad Manager’s Pricing Models

February 26th, 2025 by Doug Bishop

Discover the different pricing models for advertising in Google Ad Manager and understand how they work to optimize …

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Rank Math vs. Yoast: Boost Your WordPress Advertising Revenue

February 26th, 2025 by Doug Bishop

Are you looking to optimize your Wordpress website for advertising revenue? In this blog post, we will compare Rank …

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Why AdSense can be a better choice for a site just starting out

February 26th, 2025 by Doug Bishop

So often do I get the question “How much money can you make me?” That never is an easy answer without any data. There …

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10 Proven Strategies to Monetize Your Blog

February 26th, 2025 by Doug Bishop

Discover effective strategies to monetize your blog and start earning money today.

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Monetizing Forums: Effective Methods to Boost Your Revenue

February 26th, 2025 by Doug Bishop

Learn effective methods to monetize your forums and boost your revenue. Discover how to leverage advertising …

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The Ultimate Guide to Google Ad Manager 360 for Publishers

February 26th, 2025 by Doug Bishop

Discover how to optimize your ad revenue using Ad Manager 360

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CLS Crisis: How Google’s Helpful Content Update Devastated Ad-Driven Sites in October 2023

February 26th, 2025 by Doug Bishop

Discover the devastating impact of Google’s Helpful Content update on ad-driven websites suffering from Cumulative …

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