Categories
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Hashed User Emails
If you Collect Email Addresses from your users, there is a massive opportunity to increase revenue by passing hashed emails into the bid stream. Users are not personally identified, but this links them to an advertising profile which will persevere past the end of the post-cookie world. Many of the DSPs already…
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In-Screen Expandable Video
This is an ad format which uses the user’s browser window as the container. It launches an ad covering part of the user’s screen with a video that plays and expands on interaction. These are reserved for premium advertisers only, and can be frequency capped so your users see them only irregularly.
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In-Screen Expandable – Corner
This is an ad format which uses the user’s browser window as the container. It launches an ad that places a small unit in the corner of the screen. These are reserved for premium advertisers only, and can be frequency capped so your users see them only irregularly.
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In-Screen Expandable
This is an ad format which uses the user’s browser window as the container. It launches an ad that covers part of the full-screen view. These are reserved for premium advertisers only, and can be frequency capped so your users see them only irregularly.
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In-Image Expandable
In-Image Expandable is an ad format that appears within images on your site. It is somewhat more intrusive than other units, but can be heavily frequency capped and opens up new advertising real estate. The Expandable ad garners a high CPM and carries only premium-quality advertisers.
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In-Image
The In-Image unit occupies the photos on your article-style pages. It is somewhat more intrusive than other units, but can be heavily frequency capped and opens up new advertising real estate. The standard In-Image garners a higher CPM than display and carries only premium-quality advertisers.
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In-Image Canvas
The In-Image Canvas unit occupies the photos on your article-style pages. It is somewhat more intrusive than other units, but can be heavily capped and opens up new advertising real estate. The Canvas is the largest of the units, garnering the highest CPM of them all, and carries only premium-quality advertisers.
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PushUp Billboard
PushUp Billboard. Used to replace your normal bottom adhesion banner, this is only reserved for our most premium advertisers. The unit expands upon interaction, can be rate limited and works great as a high-CPM addition to a unit which most sites run.
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PushDown Billboard
PushDown Billboard. Comes up at the very top of the site. This is only reserved for our most premium advertisers. The unit expands upon interaction, can be rate limited and works great as a high-CPM addition to your monetization stack.